By summer 2003 the national media obsession with Mr & Mrs B was becoming too much to bear. The desire to express an alternative view point led to the printing of a few t-shirts. This lead in turn to the printing, and sale, of quite a few t-shirts. As it turned out there was rather a large number of people who had also grown tired of the ceaseless drip of information regarding the lives of these two rather dull people. To be honest it was never personal. They wanted to be a brand and we got bored of it.

We had a blast, giving shirts out at Wimbledon and coming across them in the very chic Parisian boutique Collete, who dressed a whole room 'Bored Of' style for a party. Merci Collete! News coverage was huge with a constant stream of interest from press around the world. Thanks is due to those broad minded journalists and magazines that featured the shirt and our story. Thanks also to the people at House of Fraser and Cecil Gee who helped take the message to the masses. We got a real kick from some of the stories that filtered into the HQ. We were sent a pic of Pele with a shirt and told of a passenger on a flight to Brazil receiving applause as they walked the aisle wearing one of ours. Our favourite was the praise received by a wearer from a certain passer by who expressed their delight in the message, the admirer was John Peel, Patron Saint of independent thinkers.

As David scuttled off to warmer climes our Spanish translation shirt with accompanying 'Adios' badge kept the bordom alive with a Japanese shirt becoming the most sought after design to date. The slightly cheeky 'I slept with David' badge proved a hit around the time of the much publicised and very tedious infidelity scandal and proved that even gossip, in large enough quantities, can lose it's appeal.

It would, however, be churlish not to admit our twinge of respect for Mrs B when she held up the shirt during a documentary about the couple. Like we said, it was never personal. It's the machine we're tired of, not the driver.

So. After selling over 30,000 shirts in 16 different countries we turned out attentions to other, equally irritating matters. Our Big Brother shirt continues to sell and helps those who are sick to their molars with the general level of conversation regarding that really rather banal concept to make their feelings known.

Our next shirts had a pop at a range of subjects from Reality TV (so cheap and creatively barren), personalised reg plates (we can print your name on a t-shirt for far less if you're that in love with your monika), the music industry (the MP3 format can't distract from what they've done to themselves) and various other onerous and gauling aspects of modern culture. These shirts found equal favour, even turning up on TOTP (RIP).

The new range marks a return to the stripped down text only style that we started with. Throwing a few digs into such popular preoccupations as property, online auctioneering, Yank slamming and other ever present spectres of 21st Century conversation. There's plenty more where that all came from too. A never ending supply of spleen venting and fist shaking objection.

A huge thank you for all who have helped us on this journey. Believe us when we tell you that we still experience a twinge of childish glee every time we pack a shirt and know that someone else out there agrees with us.